The visual concept of the 2025 World Masters Games centers around the core theme, “Beyond Sports, Beyond Limits.” Building upon the official emblem of the event, the design adopts clean geometric shapes and lines to visually represent the five key features of the Games: dual cities, sustainability, technology, unity, and inclusivity. It incorporates shades of blue and purple to reflect the qualities of mature athletes—abundance, wisdom, and honor. The vibrant imagery captures Taiwan’s rich diversity as it welcomes the world with open arms.
2025世壯運視覺概念緊扣「運動無界，人生無限」標語為核心概念，並延續賽會識別標誌，以簡潔的幾何造型與線條，將「雙城、永續、科技、團結、普及」的五大特色視覺化，呼應壯年運動員成熟、富足、智慧、榮耀特質的藍紫色，呈現出繽紛意象，讓臺灣以多元風貌迎接世界。
Credit
設計統籌: 三頁文